Global Offline Media Senior Program Manager
Annual
- Manage annual media planning and execution, including budgeting, setting core metrics, vendor searches, and ongoing buy optimization and management
- Manage relationships with external agency partners
- Work with external agencies and internal research partners to extract channel insights and develop relevant changes to improve channel performance
- Direct daily operations of media planning, buying, optimization and post buys
- Lead in the exploration, analysis, and testing of new media opportunities across channels, platforms and countries
- Using expertise, analyse core metrics and data to continuously optimise media buying and campaigns
- Identify opportunities and latest media trends that impact our target prospect
- Present recommendations, reports and findings to senior management
- Effectively understand the full brand advertising path to purchase (from brand awareness to conversion)
- Manage the program to ensure the elements are completely and efficiently meeting business requirements
- Define project scope, goals and deliverables that support business goals in collaboration with senior management and stakeholders
- Assess requirements to deliver program components and sub-components, including implementation of solution, staffing of projects, timelines, budgets, coordination with other departments, stakeholders and vendors
- Proactively manage changes in program scope, identify potential crises, and devise contingency plans
- If needed, create and manage vision and scoping documentation, program schedules, project checklists
- Identify and manage program dependencies and critical paths
- Coach, mentor, motivate and supervise program team members and contractors, and influence them to take positive action and accountability for their assigned work
- Develop best practices and tools for program execution and management
- University degree or equivalent combination of education/experience
- 8+ years' experience in offline channels (TV/Radio/Print) and evolving technologies (OTT/Podcasts, Streaming Audio)
- Recent experience either at a media agency or working with one is ideal
- Experience strategically managing large pieces of brand or performance media budgets
- Demonstrated understanding and passion for the full media landscape, particularly TV
- Experience identifying global target audiences and understanding their media habits and behaviours
- Proficiency in Excel (can perform complex functions), Word and PPT
- Demonstrated strength in communication and persuasion, and capacity to problem solve, prioritise, and handle shifting demands and timelines
- Experience working both independently and in a team-oriented, collaborative environment
- Track record of reacting to program adjustments and alterations promptly and efficiently
- Experience interfacing with different departments and eliciting cooperation from a wide variety of sources, including senior management, internal clients, and other departments
- Strong familiarity with change management and independently finding creative solutions
- 100% paid premiums for our top-tier supplemental medical, dental and annual health screening plans for employees and their qualified dependents
- 28 days annual leave, with the ability to purchase up to 3 additional days per year, plus up to 8 paid holidays
- Enhanced maternity pay package with 16 weeks' top up to full base pay for eligible employees
- $10,000 fertility, hormonal health and family-forming benefit
- A retirement pension plan, featuring a 9% company contribution of base pay with an additional company match of up to 5% of base pay on personal contributions
- Gym subsidy of up to £50 per month
- Employee Assistance Program and other emotional wellbeing services
- A collaborative working environment that practises ongoing training, educational support and employee appreciation events
- This is an in-office role. Based on your role, tenure, and performance eligibility you may have the opportunity to participate in our hybrid work from home program. This program is subject to change.
- Employees residing outside of the US will be eligible for the $10,000 equivalent in their local currency.